| Name | yung Jan Cho |
|---|---|
| Title | Assistant Professor |
| Research Interests | Business Analytics, Digital Marketing, Marketing Management |
| Office | 4091-1 |
| Phone | 4607 |
| tonychuo@gmail.com |
| Education | 2015, Ph.D., Business Managemenmt, NSYSU 2010, Master, Business Adm., CUHK 2010, Master, Business Management, NSYSU |
|---|---|
| Experience | 2003-03-01 ~ 2010-03-31, Commverge Solutions, CTO 1987-06-01 ~ 2001-09-30, AT&T Lucent Tech, Sr. Manager |
| Category | Year | Title |
|---|---|---|
| Journal Article | 2017 | Fu, PW; Wu, CC; Cho, YJ (2017). What makes users share content on facebook? Compatibility among psychological incentive, social capital focus, and content type. COMPUTERS IN HUMAN BEHAVIOR, 67, 23-32. (SSCI) |
| Journal Article | 2017 | Cho, YJ; Fu, PW; Wu, CC (2017). Popular Research Topics in Marketing Journals, 1995-2014. JOURNAL OF INTERACTIVE MARKETING, 40, 52-72. (SSCI) |
| Conference Paper | 2021 | Huang, Guei-Hua & Cho, Yung-Jan (2021). International Tourists’ Destination Choice: Exploration Through a Decision Tree Machine-Learning Method.. 2021 INFORMS Annual Meeting, United States. |
| Conference Paper | 2020 | 卓雍然 (2020). 資料科學的教學與研究實務案例. 第二十九屆南區統計研討會, 2020 , Taiwan. |
| Online-teaching | 2020 | yung Jan Cho (2020) 數位行銷分析 |
| Online-teaching | 2019 | yung Jan Cho (2019) 數位行銷分析 |
| Online-teaching | 2018 | yung Jan Cho (2018) 數位行銷分析 |
| Year | Title |
|---|---|
| 2022 | 數據分析與預測系統規劃、商業應用系列課程建構計畫. 季河資訊股份有限公司 (9) |
| 2022 | 全球國防科技產業與技術發展趨勢分析報告. 財團法人金屬工業研究發展中心 (18) |
| 2021 | 金屬材料、金屬製品及國防科技產業技術發展趨勢研究分析報告. 財團法人金屬工業研究發展中心 (21) |
| 2020 | 國防領域船艦、航太與先進材料技術趨勢分析. 財團法人金屬工業研究發展中心 (N109177) |
| 2020 | 全球離岸風電暨水產加工及養殖業與技術發展趨勢分析. 財團法人金屬工業研究發展中心產業研究組 (N109016) |
| Year | Semester | Required / Selected | Department | Course Code | Course |
|---|---|---|---|---|---|
| 112 | 2 | Selected | College of Management | CM512 | PRACTICAL BUSINESS ANALYSIS |
| 111 | 2 | Required | 資電碩專 | MIS988 | DIGITAL MARKETING & ANALYTICS |
| 111 | 1 | Selected | 國際經營學程 | IB533 | THE PRACTICE OF BUSINESS ANALYTICS |
| 111 | 1 | Selected | 企企管碩 | BM678 | BUSINESS ANALYTICS |
| 110 | 2 | Selected | College of Management | CM504 | DIGITAL MARKETING AND E-COMMERCE CAPSTONE |
| 110 | 2 | Required | Si Wan College | GEAE2429 | INTRODUCTION TO ARTIFICIAL INTELLIGENCE |
| 110 | 2 | Selected | College of Management | CM502 | PROGRAMING LANGUAGE (R) AND STATISTICS IN BUSINESS |
| 110 | 2 | Selected | College of Management | CM505 | BUSINESS BIG DATA ANALYTICS CAPSTONE |
| 110 | 2 | Required | Department of Information Management | MIS988 | DIGITAL MARKETING & ANALYTICS |
| 110 | 1 | Selected | 企企管碩 | BM678 | BUSINESS ANALYTICS |
| 110 | 1 | Selected | 國際經營學程 | IB533 | THE PRACTICE OF BUSINESS ANALYTICS |
| 110 | 1 | Required | Department of Information Management | MIS961 | SEMINAR IN MIS (I) |
| 110 | 1 | Required | Department of Information Management | MIS993 | SEMINAR IN BUSINESS ANALYTICS |
| Year | Title | Awarding Organization |
|---|---|---|
| 2022 | 111-1學期教學優良課程： (1)「商務數據分析《BM678》」 (2)「商業數據分析實務《IB533》」 | 國立中山大學 |
| 2021 | 國立中山大學 110年度新秀類首次產學合作產學激勵 | 國立中山大學 |
| 2021 | 110-2學期教學優良課程： (1)「R程式語言、機率統計與商業實務《CM502》」 (2)「數位行銷分析《MIS988》」 | 國立中山大學 |
| 2020 | 國立中山大學 109年度教學優良課程「R程式語言、機率統計與商業實務《CM502》」 | 國立中山大學 |
| Period | Activity | Description | Role |
|---|