| Name | Tan, Yue |
|---|---|
| Title | Associate Professor |
| Research Interests | media effects, political communication, public opinion theory and research, text mining, Chinese communication research, social marketing |
| Office | 管 3034-1室 |
| Phone | 4960 |
| yuetan@mail.nsysu.edu.tw |
| Education | 2008, Ph.D., School of Journalism, Indiana University at Bloomington 2003, Master, Department of Media and Communication, City University of Hong Kong 1999, Bachelor, School of Journalism & Communication, Beijing University |
|---|
| Category | Year | Title |
|---|---|---|
| Journal Article | 2024 | Tan, Y., & Chou, H. Y. (2024). Image, issue, and affective priming effects of candidates’ Facebook posts on voters’ trait perceptions and overall evaluations. Asian Journal of Communication, 34(1), 1-23. (SSCI) |
| Journal Article | 2024 | 譚躍、蕭蘋、 (2024). Framing the pandemic: An analysis of COVID-19 news reports in Taiwanese media. Mass Communication Research, 160. (TSSCI) |
| Journal Article | 2023 | 譚躍、蘇靖雅 (2023). News Framing of Air Pollution Risks in Taiwanese Newspapers: A Longitudinal Study of Changes. Mass Communication Research, 154, 55-112. (TSSCI) |
| Journal Article | 2023 | 譚躍、周軒逸、林芮君 (2023). The Impact of Political Candidates’ Facebook Message Strategies During the 2016 and 2020 Legislative Elections in Taiwan. Chinese Journal of Communication. (TSSCI) |
| Journal Article | 2022 | Yue Tan (2022). Public understanding of adolescents’ risks on Facebook in Taiwan. Adolescents, 2(2), 296-310. (其他期刊) |
| Journal Article | 2022 | 譚躍、彭泰銓、江彥生 (2022). Impacts of Facebook Networks on Election Outcomes: Case of 2016 Taiwan Legislative Election. The Journal of Information Society, 43, 115-152. (其他期刊) |
| Journal Article | 2021 | 譚躍、蕭蘋 (2021). The On-line Diffusion, Collective Gatekeeping, and Agenda-setting of the News on Air Pollution. Chinese Journal of Communication Research, 39, 147-193. (TSSCI) |
| Journal Article | 2020 | Tan, Y. (2020). News framing of adolescents’ use of Facebook in Taiwanese newspapers. Communication and Critical-Cultural Studies, 17(3), 322-338. (SSCI) |
| Journal Article | 2019 | 譚躍 (2019). Impacts of Facebook Networks on Election outcomes: Case of 2016 Taiwan Legislative election.. Chinese Journal of Communication Research, 36, 81-115. (TSSCI) |
| Journal Article | 2019 | 譚躍、蕭蘋 (2019). Agenda-Setting Effect of Online Disaster Communication: Interactions through Facebook Posts and Comments during the Kaohsiung Gas Explosions. Mass Communication Research, 138, 163-224. (TSSCI) |
| Journal Article | 2018 | Tan, Y. & Shaw, P. (2018). Attributes priming effects on presidential approval: The role of risk perception and trust in government regulation. Issues & Studies, 54(3), 1-34. (TSSCI) |
| Journal Article | 2017 | 譚躍、蕭蘋 (2017)。男性氣概和運動：運動員模特在男性生活時尚雜誌廣告中的形象分析。傳播研究與實踐，7(7)，179-201。(TSSCI) |
| Journal Article | 2017 | 蕭蘋、譚躍 (2017). A comparative framing analysis of the media coverage of the 2014 Kaohsiung Gas Explosions between online and traditional news media. New Frontiers in Electronic Commerce and E-society 2017, 10-21. () |
| Journal Article | 2016 | 譚躍、蕭蘋 (2016). The framing of the child computer user by Taiwanese children’s newspapers. New Frontiers in Electronic Commerce and E-society, 232-247. () |
| Journal Article | 2015 | Shaw, P. & Tan, Y. (2015). Constructing digital childhoods in Taiwanese children's newspapers. NEW MEDIA & SOCIETY, 17(11), 1867-1885. (SSCI) |
| Journal Article | 2014 | Shaw, P. & Tan, Y. (2014). Race and masculinity: A comparison of Asian and Western models in men’s lifestyle magazine advertisements. Journalism & Mass Communication Quarterly, 91(1), 118-138. (SSCI) |
| Journal Article | 2014 | Shaw, P. & Tan, Y. (2014). Feminism and social change: Women’s place in Taiwan newspaper and public opinion. Asian Journal of Communication, 24(4), 351-369. (SSCI) |
| Journal Article | 2014 | Tan, Y. & Weaver, D. (2014). Masu media, yoron, sesaku kan no kankei ni kansuru jisshouteki kenkyu (1956-2004): Dai 2 reveru no gidai settei no shiten kara [Media bias, public opinion, and policy liberalism from 1956 to 2004: A second-level agenda-setting study]. Media Komyunikeishon [Media Communication], 64, 147-164. (其他期刊) |
| Journal Article | 2013 | Tan, Y., Shaw, P., Cheng, H., & Kim, K. (2013). The construction of masculinity: A cross-cultural analysis of men’s lifestyle magazine advertisements. Sex Roles, 69, 237-249. (SSCI) |
| Journal Article | 2013 | Tan, Y., & Ma, S. (2013). The impact of sports sponsorship on building international media agenda: A case study of international news coverage of the 2009 Kaohsiung World Games. Chinese Journal of Communication, 6(2), 1-17. (SSCI) |
| Journal Article | 2012 | Tan, Y. (2012). Organizational ethics of Chinese mass media. Journal of Media Ethics, 27(4), 277-293. (SSCI) |
| Journal Article | 2012 | Tan, Y & Weaver, D.H. (2012). Agenda diversity and agenda setting from 1956 to 2004: What are the trends over time?. Journalism Studies, 14(6), 773-789. (SSCI) |
| Journal Article | 2012 | Ma, S. M., Tan, Y., & Ma, S. C., & Liou, Z. L. (2012). Relationship between sedentary and active leisure participation among Midwestern college students. South African Journal for Research in Sport, Physical Education and Recreation, 34(1), 107-122. (SSCI) |
| Journal Article | 2012 | Ma, S.M., Tan, Y., & Ma, S.C (2012). Testing a structural model of psychological well-being, leisure negotiation, and leisure participation with Taiwanese college students. Leisure Sciences, 34(1), 55-71. (SSCI) |
| Journal Article | 2012 | Tseng, K., Chang, C., Lou, S., Tan, Y., & Chiu, C. (2012). How concept mapping perception navigates student knowledge transfer performance. Journal of Educational Technology & Society, 15(1), 102-115. (SSCI) |
| Journal Article | 2010 | Tan, Y., & Weaver, D. H. (2010). Media bias, public opinion and policy liberalism from 1956 to 2004: A second-level agenda-setting study. Mass Communication and Society, 13(4), 1-23. (SSCI) |
| Journal Article | 2010 | Tseng, K., Tan, Y., Chang, C., Lou, S., & Chen, C. (2010). Online dialogues of college students in a web problem-based learning (WPBL) context. World Transactions on Engineering and Technology Education, 8(2), 150-155. (其他期刊) |
| Journal Article | 2009 | Tan, Y., David Weaver (2009). Local media, public opinion, and state legislative policies: Agenda setting at the state level. International Journal of Press/Politics, 14(4), 454-476. (SSCI) |
| Journal Article | 2009 | Ma, S., Tan, Y., & Ma, S (2009). The relationship between media use and psychological well-being of college students in Taiwan. 人文社會科學研究, 3(3), 94-115. (其他期刊) |
| Journal Article | 2008 | Tan, Y., & Weaver, D. H. (2008). Agenda-setting effects among the media, the public and Congress, 1946-2004. Journalism & Mass Communication Quarterly, 84(4), 729-744. (SSCI) |
| Journal Article | 2007 | Weaver, D. & Tan, Y (2007). MAPOR’s agendas from 1977 to 2005: Subjects, institutions, organizations and people. The Newsletter of the Midwest Association for Public Opinion Research, 3-9. (其他期刊) |
| Journal Article | 2002 | Zhu, J.H., & Tan, Y. (2002). Comparison of online skills of Internet users in Hong Kong, Beijing and Guangzhou. Media Digest, 6-9. (其他期刊) |
| Conference Paper | 2023 | Shaw, P., & Tan, Y. (2023). Sexual objectification of male and female models in Taiwan and Japan’s magazine advertising. the 73rd Annual International Communication Conference, Canada. |
| Conference Paper | 2023 | Tan, Y., & Chou, H.-Y. (2023). Image, issue, and affective priming effects of candidates’ Facebook posts on voters’ trait perceptions and overall evaluations. the 73rd Annual International Communication Conference, Canada. |
| Conference Paper | 2023 | 譚躍 (2023). 媒介使用對政治誤信和錯誤訊息分享意願的影響及其調節因素. 2023中華傳播學會年會：衝突下的傳播辯證, Taiwan. |
| Conference Paper | 2022 | 譚躍、蕭蘋 (2022). 框架疫情：台灣媒體對於新冠肺炎疫情之新聞框架研究. 新冠疫情與傳媒工作坊, . |
| Conference Paper | 2022 | 譚躍 (2022). 行銷傳播研究與教學中的新科技和新趨勢: 以文字探勘教學為例. 行銷新進化‧媒體大變革–數位行銷與傳播兩岸學術研討會, China. |
| Conference Paper | 2021 | 譚躍 (2021). 在傳播學研究中應用社會網絡分析的心得介紹. 2021台灣資訊社會研究學會年會：行為聯網, . |
| Conference Paper | 2021 | 譚躍、王人豪 (2021). 台灣網路論壇中的國家認同：以文字探勘「亡國感」的討論內容為例. 2021台灣資訊社會研究學會年會：行為聯網, . |
| Conference Paper | 2021 | 譚躍、蕭蘋 (2021). 台灣報紙對水災的建構：以動員性訊息為重點. 2021台灣資訊社會研究學會年會：行為聯網, . |
| Conference Paper | 2021 | 譚躍、蘇瑞婷 (2021). 受助者的熱情與決心會讓你捐款嗎？非營利組織敘事廣告中哀兵vs.受害者形象的影響. 2021大數據與智慧商務學術研討會, . |
| Conference Paper | 2020 | 張政文、譚躍 (2020). 探討臉書意見氣候與害怕孤立對政治表達意願的影響及其調節因素. 2020大數據與智慧商務學術研討會, 中華民國. |
| Conference Paper | 2019 | Tan, Y. (2019). Impacts of Facebook Networks on Election outcomes: Case of 2016 Taiwan Legislative election. 2019 annual meeting of the Association of Education in Journalism and Mass Communication (AEJMC), Canada. |
| Conference Paper | 2019 | 葉心妤、譚躍 (2019). 動靜皆In？探討Instagram限時動態與貼文差異對自我揭露影響之過程. 2019大數據與智慧商務學術研討會, Taiwan. |
| Conference Paper | 2018 | Tan, Y. (2018). News framing of adolescents’ use of Facebook in Taiwanese Newspapers. 68th annual meeting of the International Communication Association (ICA), Czech Republic. |
| Conference Paper | 2018 | 鄭雲、譚躍 (2018). 公益廣告中感性訴求、同理心及心理模擬的廣告效果研究. 2018永續與消費特刊研討會暨台灣行銷研究學會年會, Taiwan. |
| Conference Paper | 2018 | 譚躍 (2018). 2016年台灣立委選舉中候選人臉書粉絲專頁上的互動網絡對選舉結果的影響機器調節因素. 2018中華傳播學會年會, Taiwan. |
| Conference Paper | 2017 | Shaw, P., & Tan, Y. (2017). Sexual objectification in Taiwanese magazine advertising, 1985 to 2011: A content analysis. international conference of Age, Agency, Ambiguity - Gender and Generation in Times of Change, Norway. |
| Conference Paper | 2017 | Tan, Y. (2017). News framing of adolescents’ risks on Facebook. The Asian Conference on Media, Communication & Film 2017, Japan. |
| Conference Paper | 2017 | 譚躍、蕭蘋 (2017). 從社群媒體的互動和留言考察高雄氣爆案中網友的反應和媒體的作用. 2017年計算傳播學年會, China. |
| Conference Paper | 2016 | Shaw, P., & Tan, Y. (2016). A comparative framing analysis of the media coverage of the 2014 Kaohsiung Gas Explosions between online and traditional news media.. The Seventh Asian Conference on Media & Mass Communication 2016, Japan. |
| Conference Paper | 2016 | Tan, Y., & Weaver, D.H. (2016). Measuring public mood and public opinion: An empirical example.. the panel of Kuuki, public mood, and other similar concept and their significance for International Communication Association (ICA) annual meeting, Japan. |
| Conference Paper | 2015 | Shaw, P., & Tan, Y. (2015). Understanding images of sexual objectification: A study of gender differences in Taiwanese magazine ads from 1985 to 2011.. the Commission on the Status of Women of the Association for Education in Journalism and Mass Communication (AEJMC) annual meeting, United States. |
| Book and Chapter | 2023 | 譚躍 (2023). 文字探勘基礎：從R語言入門. 臺北：五南 |
| Book and Chapter | 2022 | Tan, Yue (2022). 受助者的熱情與決心會讓你捐款嗎？非營利組織敘事廣告中哀兵vs.受害者形象的影響. 前程文化 |
| Book and Chapter | 2021 | 譚躍、張政文 (2021). 探討臉書意見氣候與害怕孤立對政治表達意願的影響及其調節因素,電子商務與網路社會2021. 前程文化 |
| Book and Chapter | 2020 | 譚躍、葉心妤 (2020). 動靜皆In？探討Instagram限時動態與貼文差異對自我揭露影響之過程,電子商務與網路社會2020. 前程文化 |
| Book and Chapter | 2019 | 鄭雲、譚躍 (2019). 公益廣告中感性訴求、同理心及心理模擬的廣告效果研究, 2018電子商務與網路社會. 前程文化 |
| Book and Chapter | 2017 | Tan, Yue (2017). 網路與傳統新聞媒體災難報導框架之比較：以高雄氣爆事件為例. 蕭蘋、譚躍 電子商務與網路社會新境界2017 (10-21) . 前程文化 |
| Book and Chapter | 2016 | Tan, Yue (2016). 國語日報有關電腦使用對兒童影響的新聞框架之演變. 譚躍、蕭蘋 電子商務與網路社會新境界2016 (232-247) . 前程文化 |
| Book and Chapter | 2014 | Tan, Yue (2014). 國語日報中再現的數位童年. 譚躍、蕭蘋 2014電子商務新境界 (204-213) . 前程文化 |
| Book and Chapter | 2014 | Tan, Yue (2014). Gender role portrayals in international advertising . Shaw, P., Eisend, M., & Tan, Y The Handbook of International Advertising Research (299-312) . UK: Wiley-Blackwell |
| Book and Chapter | 2012 | Tan, Yue (2012). Masculinity representations in men’s lifestyle magazine ads: A cross-cultural and cross-racial comparison. Shaw, P., Tan, Y., Kim, K., & Cheng, H Advances in Advertising Research (Vol. III): Current insights and future trend (275-290) . Germany: Springer Gabler |
| Book and Chapter | 2011 | Tan, Yue (2011). Local media, public opinion, and state legislative policies: Agenda setting at the state level. Tan, Y., & Weaver, D. Media Power in Politics (337-342) . DC: CQ Press |
| Year | Title |
|---|---|
| 2021 | 台灣報紙中空汙風險的新聞框架：跨時的原因和結果. Ministry of Science and Techonology (110-2511-H-110-018-MY3) |
| 2019 | 候選人貼文如何影響臉書粉絲的認知情感行為？結合電腦內容分析法和實驗法考察其心理過程. 科技部 (108-2410-H-110-051-MY2) |
| 2018 | Balancing Content and Interpersonal Scaffolding in Problem-based Learning of Computerized Content Analysis in a Master Course. 政府部門 (PSL107021) |
| 2018 | 教學實踐研究計畫-平衡內容和人際鷹架促進學生使用電腦內容分析方法解決研究問題的教學實踐. 政府部門 |
| 2017 | redicting 2016 Legislative Election Outcomes from Candidates’ Interaction Networks on Facebook. MOST (106-2410-H-110-040-MY2) |
| 2015 | The impact of news framing of social media use by adolescents. MOST (104-2410-H-110-092-SS2) |
| 2015 | The impact of news framing of social media use by adolescents. MOST (104-2410-H-110-092-SS2) |
| Year | Semester | Required / Selected | Department | Course Code | Course |
|---|---|---|---|---|---|
| 111 | 2 | Selected | 行銷傳播碩 | ICM652 | ADVANCED RESEARCH METHODS FOR COMMUNICATIONS |
| 111 | 2 | Selected | Institute of Marketing Communication | ICM911 | THESIS WRITING |
| 111 | 2 | Selected | 行銷傳播碩 | ICM560 | MEDIA EFFECTS |
| 111 | 2 | Selected | 行銷傳播碩 | ICM649 | INDEPENDENT STUDIES IN SOCIAL MARKETING |
| 111 | 1 | Selected | 行銷傳播碩 | ICM557A | SEMINAR ON MARKETING COMMUNICATIONS (I) |
| 111 | 1 | Selected | Institute of Marketing Communication | ICM905 | MEDIA,CULTURE,AND SOCIETY |
| 110 | 2 | Selected | 行銷傳播碩 | ICM652 | ADVANCED RESEARCH METHODS FOR COMMUNICATIONS |
| 110 | 2 | Selected | 行銷傳播碩 | ICM649 | INDEPENDENT STUDIES IN SOCIAL MARKETING |
| 110 | 2 | Selected | 行銷傳播碩 | ICM560 | MEDIA EFFECTS |
| 110 | 1 | Selected | 行銷傳播碩 | ICM559 | DIGITAL CONTENT ANALYSIS AND SOCIAL NETWOK ANALYS |
| 110 | 1 | Selected | Institute of Marketing Communication | ICM905 | MEDIA,CULTURE,AND SOCIETY |
| 110 | 1 | Selected | 行銷傳播碩 | ICM654 | INDEPENDENT STUDIES(II) |
| Year | Title | Awarding Organization |
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| Period | Activity | Description | Role |
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